Fastidious attention to detail makes the difference between an OK service and first class service.
A quintessential experience is to raft the Rio Grande through the Blue Mountains, stopping off at waterfalls and having picnics of barbecued fish.
I knew Quintessentially was a success when my father, who does a lot of business in Beirut, introduced himself to somebody and they said, 'Oh, do you know Ben Elliot? I'd really like to meet him.' I remember him ringing me up, really annoyed.
I definitely like sorting stuff out, and I have the enthusiasm to try and help.