Doing a mall is not only construction of the physical place: what is important is the merchandising mix. We strive to serve the convenience of the public. We want shopping at our malls to be a unique and an enjoyable experience.
We strongly believe that the Philippines has huge potential in the tourism industry, given our beautiful islands, moderate weather conditions, good cuisine, and the flair of Filipinos for hospitality and entertainment.
Our businesses also help promote socio-economic progress.
I used to roller skate a lot in my youth on Taft Avenue, Manila. That is the reason there is always a skating area in all my SM malls. I want more people to share my love for skating.
Regional developers have a clear head start in their home communities. They have been there longer and understand their market. As a result, these markets are, in fact, more competitive than those in Manila.