I could open a thousand Excel documents and still never think to scroll past a wall of empty rows to see if, hidden beneath them, there is a tab I need to click. Just doesn't occur to me. Because, design.
I know and have worked alongside some of the designers, developers, and editors at Vox Media; you'd be proud to work with any of them.
A good designer has technical knowledge - don't treat her like someone who's there to decide whether something should be pink or orange.
We at The Web Standards Project turned everything on its head. We said browsers should support the same standards instead of competing to invent new tags and scripting languages. We said designers, developers, and content folks should create one site that was accessible to everyone.
Dropbox sweats the user experience details as commendably as it masters the considerable engineering challenges required to reliably sync files everywhere a user may need them.
Dropbox, with its emphasis on good old-fashioned hierarchies, is superb at automatically saving one original of each photo I take, whether shot with a phone or a fancy camera. No loops, no duplicates, no confusion.