The real product at Diesel is satisfaction. My satisfaction at Diesel is being a pioneer.
Tags: product, being, real, satisfaction

Other Quotes by "Renzo Rosso"

I want to take time for myself, because all my life is ta-ta-ta-ta. So I don't want nothing special, just to breathe. I'd like to work maybe a half day and then take my bicycle and go by the riverside.
Tags: time, myself, work, life
The Diesel team has incredible passion. We work for ourselves and design for ourselves. When I see a new watch in our collection, I go crazy. I want one of everything.
Tags: design, crazy, passion, work
Diesel is the only example of a casualwear or sportswear company that became a luxury brand.
Tags: company, brand, luxury, only
We inside Diesel are the first consumers of our advertising. We make ad campaigns for our own amusement - that's why they succeed.
Tags: why, own, advertising, succeed
Diesel pioneered the idea of luxury denim, and we still drive this market. But it encompasses more: the consumers love the brand, the lifestyle, the mentality of Diesel.
Tags: more, lifestyle, drive, love
View More by "Renzo Rosso"