The psychology of performance in athletic footwear and apparel is very real. Most athletes do not say, 'Just give me what works the best - I don't care what it looks like.' They're very concerned with what it looks like and how it makes them feel.
I was a pretty independent kid. I thought maybe I'd be a veterinarian or an environmental lawyer.
You don't always have to start over to create an emotional reaction to your product. It's always powerful to deliver a breakthrough, but there's also a true art to making something great even better.
I always carry a sketchbook around with me, and I sketch whenever I can... I might be in a financial review and be sketching because I find that I actually listen better when I sketch. Truth be told, there are probably more sketches in my books than there are written notes.
Our brands - Nike, Converse, Jordan Brand and Hurley - are loved by customers all over the world. But we never take that for granted; we know that every day we have to earn their trust - by serving them completely and adding real value to their lives through products and experiences.
One of the challenges of innovation is challenging a set model. A traditional way to manufacture footwear existed for hundreds of years. Now we have a whole new way.
